
PROPELLER WORK
There is nothing more gratifying than seeing our customers propel in their journeys, gaining new insights, ideas, energy - and creating impact. Some of the stories are highlighted here.

Preparing a Supervisory Board for the AI era
The challenge:
The board needed clarity on AI risks, opportunities, and the impact of the EU AI Act — without going into technical detail
Approach:
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Conducted a tailored executive workshop
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Explained strategic impacts of AI across operations, finance and HR
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Simplified the regulatory landscape (EU AI Act readiness)
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Facilitated scenario discussions and priority setting
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Delivered a board-level AI governance checklist
Results:
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Leadership alignment on top 3 AI strategic priorities
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Adoption of a lightweight AI governance framework
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Clear next steps for transforming a core business process with AI
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Board members reported “the first time AI finally makes sense at a strategic level.”
AI Opportunity Identification for Customer Service
The challenge:
How can AI help to make Customer Service more efficient?
Approach:
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Conducted an AI Fact-Finding mission for Customer Service team of a large media company, as a set of collaborative workshops in 2 ½ days.
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Interactive group work to develop shared goals and KPIS and define application fields and use case for AI.
Results:
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Enhanced common understanding of AI
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Defined objectives and goals
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Roadmap of >30 prioritised use cases, ready for implementation


AI Executive Coaching
The challenge:
How can AI help me in my daily work as a C-level / Supervisory Board executive? What do I need to do to successfully lead the AI initiatives in my team(s)?
Approach:
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Individual executive training, in a closed environment Pre-read materials
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1:1 hands-on sessions based on their specific needs and questions.
Results:
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Understanding of AI and various tools
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Experiment and learn through real-life use cases
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Solving some quick pain-points
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Discussing the bigger questions for the strategy
Data Strategy for Marketing Automation
The challenge:
What data is needed to fuel the marketing automation transformation in a large telecommunication company? What technology, competences and operational setup to choose?
Approach:
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Understanding and designing value cases
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Calculating business impact
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Designing the data ecosystem and choosing the right technology
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Training teams to work with the new tools
Results:
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Understanding of AI and various tools
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Experiment and learn through real-life use cases
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Operational model for teams in 7 markets.


Key Notes & Speaking
A regular speaker and panelist on conferences, educational and research institutions, as well as industry conferences.
Key Notes topics examples:
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AI For Leaders
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AI as a Gamechanger For Your Business
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Making Connected Strategy Work
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Making AI Work For... (HR, Marketing, Sales, Finances)
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AI and Female Leadership
You have a specific topic in mind? Contact us!
Networks and Events
A regular speaker and panelist on yearly events like Forum Alpbach, 4Gamechangers, research and education, as well as industry conferences.
I have co-founded and run the female network "A1 Frauennetzwerk" in from 2014-2022.
Since 2024 we are running the first "Book Swap Business Afterwork" community events in Vienna.


